Cannes 2017

ALL THINGS TBWA AT THE FESTIVAL OF CREATIVITY

"Shot On iPhone: One Night"
Apple

TBWA\Media Arts Lab

On one night — November 5, 2016 — iPhone photographers canvassed the globe, from Arctic ice caves and Indonesian volcanoes, to the clubs of Johannesburg and rooftops of Shanghai. For the latest "Shot on iPhone" campaign, Apple enlisted a group of photographers to capture life from dusk to dawn using the low-light camera on iPhone 7. The people, sights and scenes they encountered over the course of the night resulted in a spectacular display of nighttime photography, which will be displayed in 25 countries beginning today.