Cannes 2017

ALL THINGS TBWA AT THE FESTIVAL OF CREATIVITY

Winners

"Boost Your Voice"
180LA
Boost Mobile
Promo & Activation | Grand Prix
Integrated | Grand Prix
Titanium | Titanium Lion
Outdoor | Live Advertising and Events | Gold Lion
Entertainment | Innovation in Brand Experience | Gold Lion
Direct | Use of Ambient Media: Large Scale | Silver Lion

Promo & Activation | Integrated Campaign led by Promo & Activation | Silver Lion
 

"Halloween"
TBWA\Paris
Burns and Smiles Foundation
Film | Charities & Non-profit | Gold Lion
Health and Wellness | Fundraising & Advocacy | Silver Lion
Film | Short Fiction Film (under 10 minutes) | Bronze Lion

"Visit Britain"
180LA
Expedia
Cyber | Interactive Video | Gold Lion
Digital Craft | Interface & Navigation (UI) | Silver Lion
Mobile | Websites as a Product / Service | Bronze Lion

"G Active"
TBWA\Chiat\Day Los Angeles
Gatorade
Digital Craft | Gold Lion
Design | Motion Graphics Design & Animation | Silver Lion

"Art Beats Hate"
HEIMAT
Design | Social Engagement | Gold Lion
Design | Non-commercial Exhibitions & Experiences | Bronze Lion
Design | Live Events | Bronze Lion

Entertainment | Co-creation & User Generated Content | Bronze Lion

"Braille Bricks"
Lew'Lara\TBWA
Dorina Nowill Foundation for the Blind
PR | Charities & Non-profit | Silver Lion

"Serena Williams' Match Point"
TBWA\Chiat\Day Los Angeles
Gatorade
Mobile | In-game Marketing | Silver Lion
Mobile | Influencer / Talent | Silver Lion
Promo & Activation | Use of Mobile
| Bronze Lion
Mobile | Content for User Engagement | Bronze Lion

 

"Loving The Night"
TBWA\Thailand
McDonald's
Outdoor | Photography | Silver Lion
Outdoor | Retail, e-Commerce, Restaurants & Fast Food Chains | Silver Lion

Print & Publishing | Photography | Silver Lion
Outdoor | Retail, e-Commerce, Restaurants & Fast Food Chains | Bronze Lion
Print & Publishing | Restaurants & Fast Food Chains | Bronze Lion

"Green Light Run"
TBWA\Hakuhodo
adidas Japan
Creative Data | Creative Data Enhancement | Silver Lion
irect | Data Strategy | Silver Lion
Outdoor | Live Advertising and Events | Bronze Lion

Creative Data | Data Integration | Bronze Lion
Creative Data | Use of Real-Time Data Data | Bronze Lion
Cyber | Live Digital | Bronze Lion

"The Magic Wallpaper"
TBWA\Paris
Castorama
Product Design | Infant Products, Toys & Educational Products | Silver Lion
Design | Apps | Silver Lion
Design | UX Interface & User Journey | Silver Lion
Mobile | Utilities | Silver Lion
Mobile | Augmented Mobile Experience | Bronze Lion

Digital Craft | Editorial | Bronze Lion
Digital Craft | Interface & Navigation (UI) | Bronze Lion

"Stroll"
TBWA\Media Arts Lab
Apple
Film Craft | Cinematography | Silver Lion
Film Craft | Use of Licensed / Adapted Music | Silver Lion
Film Craft | Direction | Bronze Lion

Film Craft | Editing | Bronze Lion

"Camelpower"
TBWA\Raad
Nissan
Media | Cars & Automotive Products & Services | Silver Lion

"Together"
180AMSTERDAM
HENKEL IBERICA
Print & Publishing | Household Cleaning Products | Silver Lion

"Beautiful Pathogens"
TBWA\Hunt\Lascaris

Goodbye Malaria
Design | Illustration: Packaging | Bronze Lion


"TBWA\Identity Refresh"
TBWA\Worldwide
Design | Rebrand / Refresh of an existing brand: Corporate | Bronze Lion

"Tramroulette"
TBWA\NEBOKO

Holland Casino
Outdoor | Use of Ambient Outdoor | Bronze Lion
Media | Use of Stunts | Bronze Lion
Media | Use of Ambient Media: Large Scale | Bronze Lion
Cyber | Social | Bronze Lion

romo & Activation | Use of Competitions & Promotional Games | Bronze Lion
Promo & Activation | Guerrilla Marketing & Stunts | Bronze Lion

"Snowdrawings"
HEIMAT
Swisscom
Digital Craft | Innovative Use of Technology | Bronze Lion

"The Maestro"
TBWA\NEBOKO
Maestro Burger
Entertainment for Music | Bronze Lion

"The Swimmer"
TBWA\Neboko
FONDS GEHANDICAPTENSPORT
Film | Charities & Non-profit | Bronze Lion

"Peyote, Ayahuasca, Carambola"
TBWA\Istanbul
Land Rover
Outdoor | Corporate Social Responsibility | Bronze Lion

"Bulbs"
TBWA\Media Arts Lab
Apple
Film Craft | Production Design / Art Direction | Bronze Lion
Film Craft | Editing | Bronze Lion

"Notfairbnb"
TBWA\Belgium
SOLIDARITÉ GRANDS FROIDS’
PR | Use of Web Platforms & Apps | Bronze Lion

"Coach Driver"
Lucky Generals
Paddy Powders
Film Craft | Casting | Bronze Lion

"King Willem"
TBWA\NEBOKO
McDonald's
Media | Retail, e-Commerce, Restaurants & Fast Food Chains | Bronze Lion

"Hold Tight"
TBWA\Melbourne
ANZ
PR | Financial Products & Services | Bronze Lion
PR | Sponsorship & Partnership | Bronze Lion
Film | Financial Products & Services | Bronze Lion

"I NEED YOU"
TBWA\Chiat\Day New York
Michelin
Print & Publishing | Other Vehicles, Automotive Products & Services | Bronze Lion

"Penguin Frozen Storybook"
TBWA\Shanghai

Penguin Books
Entertainment | Innovation in Brand Experience | Bronze Lion

"The Question Tea Bags"
TBWA\Neboko
Pickwick
Media | Use of Co-Creation & User Generated Content | Bronze Lion
edia | Food & Drinks | Bronze Lion

"Scania Clock"
TBWA\Stockholm
Scania
Promo & Activation | Use of Ambient Media: Large Scale | Bronze Lion

"COGY Wheelchair"
TBWA\Hakuhodo
Tess CO., LTD.
roduct Design | Medical Products | Bronze Lion

"Big Mac"
TBWA\Zurich
McDonald's
Outdoor | Retail, e-Commerce, Restaurants & Fast Food Chains | Bronze Lion

"Haircut"
180AMSTERDAM
UNITED COLORS OF BENETTON
Print & Publishing | Clothing, Footwear & Accessories | Bronze Lion

"The Shared Story of Harry and Ahmed"
180AMSTERDAM
UNICEF
Cyber | Social Video | Bronze Lion